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时尚促销

传播学院 & 艺术

马上申请
红色M背景

The 时尚促销 concentration of the 时尚的商品 program is geared toward our students interested in careers in fashion public relations or 广告, 事件生产, 电子商务, 以及在线推广. The concentration enhances and augments your educational experience with hands-on exposure to the industry, giving you a competitive edge when you enter the field.

时尚节目视频缩略图图片.

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丽贝卡·卡斯特拉尼: Impactful 教师 Help Students Grow

“The faculty within the Fashion Department have been nothing but extremely helpful. They make sure I’m registering for the right classes, 还有我想上的课, 和y help me look for internship and job opportunities. The faculty have also played a vital role in my growth as a person and have provided me with the tools I will need to succeed in the fashion industry post-graduation.”

 

丽贝卡·卡斯特拉尼
时尚的商品 major, 时尚促销 and 时尚业务 concentrations

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M Porium商店在钢铁厂大楼的图片.

将课堂理论应用于实践

The 时尚促销 curriculum not only incorporates 沟通 and PR coursework into your educational plan, but it integrates with the Fashion majors by teaching you about these principles as they apply to the fashion industry. You’ll continue to have access to leading faculty in Fashion, but now you’ll also be working with leading faculty in 沟通, 公共关系, 广告. 你将学习以下课程:

 

  • 公关理论基础 & 实践
  • 视觉陈列
  • 时装表演制作
  • 战略广告导论
  • MPorium:零售创业

Gain Skills That Will Increase Your Impact In The Fashion Industry

时尚理论偶像的形象.

时尚理论

Gain a foundational-level 理解ing of fashion trend theories; begin to effectively anticipate, 理解, utilize basic terminology used to describe fashion, garments and textiles; and explain the process of apparel production from concept.
零售电子商务洞察图标的图像.

零售电子商务洞察

Recognize proper design and function of websites including, 市场营销, 客户服务, 以及订单履行. 解释search引擎优化的好处, 用户体验, 联盟和电子邮件营销, 数字广告.

概念板开发图标的图像.

概念板开发

Learn the ability to develop trend concept boards for visual presentation in order to convey inspiration, color, 面料, 样式, 关键项目.

Image of 时尚趋势预测 and 分析 icon.

时尚趋势预测 & 分析

Underst和ory and practice components for forecasting fashion and use professional case studies to demonstrate each technique and concept. Learn the mechanics and functions of trends and responsibilities of the Fashion 为ecaster.

社交媒体洞察图标的图像.

社交媒体洞察

Examine elements of social media with a focus on the fashion industry. Study the impact of social media on the fashion business, 新兴的趋势, 有影响力的人, 最佳实践.
形象的品牌战略图标.

品牌战略

Develop a clear 理解ing of the impact of brands and licenses on media, 广告, 以及当今数字时代的时尚. Be able to differentiate between perception, process, practice in the development of new brands.

 

前沿时尚设施

在圣母, we’re determined to provide not only the educational but the physical tools to promote your success and preparedness to enter to fashion industry. 随着我们的 纺织品设计实验室 和 MakerLab, 时尚的商品 students perhaps get the most use and experience out of MPorium: our on-campus entrepreneurial boutique stocked and operated by our 时尚的商品 students. 作为零售实验室, MPorium gives you the opportunity to delve into the nuances required for running and maintaining a fashion enterprise, 包括人力资源管理/人员配置, 客户服务, 市场营销, 视觉陈列, 及商品策划 & 控制.

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“就在纽约北部, the Marist campus overlooks the Hudson River providing a more serene setting to focus on your creative process. How serious is the college about its commitment to fashion? 一个全新的,专门的数字艺术 & Fashion Building opened in January 2019 with all the state-of-the-art tech at the students’ thimble-topped fingertips. 你可以赶上35周年纪念 银针跑道 presentation of fashion graduates to experience the Marist style for yourself."

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米兰时装周的前排和后台

Marist students got a front-row seat and backstage access to one of the most exclusive fashion events in the world — Milan Fashion Week. 将近二十几名学生在学习 时装设计, 时尚的商品, 全球营销传播 were immersed in what’s considered one of the "big four" global fashion events. Through the College’s partnership with 意大利 designer 弗朗西斯卡Liberatore, hands-on learning at premiere industry events has helped make Marist’s Fashion 程序 among the best in higher education.

学生们走在圆形大厅前

在圣母, we pride ourselves on our dedication to providing our students with a well-rounded liberal arts education that prepares them for practical experience and profound success in their field. But don't just take our word for it - the numbers speak for themselves.

95%

Of current students are satisfied with their Marist Experience

85%

Graduation rate, higher than the average for public and private colleges

95%

Employed or attending grad school 6 months after graduation

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